Capelli Danneggiati: ti spiego come prendertene cura

Damaged Hair: here's how to take care of it

Damaged hair is a common problem, especially during the summer months.

Sun, chlorine from swimming pools, and saltwater from the sea can be particularly aggressive on our hair.

But how do we know if our hair is unhealthy?

  1. Presence of split ends
  2. Dry and brittle hair
  3. Loss of shine
  4. Easy breakage and fragility
  5. Faded or altered color

The summer season can even worsen these problems.

Intense heat opens hair cuticles, causing them to dehydrate more quickly. UV rays can degrade keratin, the essential protein that makes up our hair. Prolonged sun exposure can also oxidize pigments, causing color fading.


What happens to damaged hair?

When hair is damaged, its internal (cortex) and external (cuticle) structure is compromised. The cuticle scales lift or detach, exposing the cortex to further damage. This leads to a loss of hydration, elasticity, strength, and ultimately hair loss.

To counteract these effects and repair damaged hair, Afrodite Medical offers three must-have products from Natua's KR Kera line:

1. KR Kera Restructuring Shampoo:

KR KERA REPAIR SHAMPOO RISTRUTTURANTE
This gentle shampoo, with 14 plant-derived surfactants, effectively cleanses without further damaging fragile hair. It is the essential first step for a reparative care routine.

2. KR Kera Protein Mask:

Natua KERA Repair Protein Mask
An intensive mask that combines powerful natural ingredients for deep repair. It contains a mix of nourishing factors derived from coconut and nutmeg, which selectively and completely nourish the hair. The addition of vegetable microproteins from cereals and rice helps strengthen the hair structure, while hyaluronic acid and aloe vera offer hydration and protection. This mask is ideal for weekly intensive treatment.

3. KR Kera Protein Fluid:

KR KERA REPAIR PROTEIN FLUID PER CAPELLI DANNEGGIATI
A light yet powerful serum that seals in the benefits of the treatment. It contains a balanced mix of ingredients with high affinity for hair, including hyaluronic acid and vegetable oils, which protect and hydrate hair without weighing it down.

This line, with up to 97% naturally derived ingredients, works synergistically to repair, protect, and revitalize damaged hair.

Used regularly, these products can help restore the health and beauty of your hair, even during the busiest months of the year.

Remember, caring for damaged hair requires patience and consistency. With the right products and an adequate routine, significant improvements can be seen over time.

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